Coaching program for weight loss, type II Diabetes control
My husband has been a type II diabetic for over 25 years. Until 4 years ago, he was in bad shape. He couldn’t walk more than 30 feet because of the neuropathy in both of his feet. He was on 43 units of insulin a night, his weight ballooned to 273 pounds (he is 5′ 11″), he was irritable, he was always tired – even fell asleep at the wheel while driving. I did a lot of research and developed a successful program to help him. 4 years ago, he lost 75 pounds, has not been on insulin for over 3 years, has walked in 2-5K races, walks 2 miles at the gym 4 times a week and works out with weights. His doctor is simply amazed. He is now on only half of his oral meds. I have coached other people and their results are outstanding. They’re doctors are thrilled. I am not a physician nor a nutritionist but I know what works. We work with the doctors to help people who could never lose weight before and who’s blood sugars are out of control. I want to market this program – where do I start?
Thank you for your answers. One person asked me a couple of questions and I can’t find out how to answer those questions. I hope they get the answer thru this.
I am hoping to market and sell my program to individuals, at seminars, by showing corporations how they can lower their health insurance costs by using my program to enable their employees to be more healthy.
While I’m no lawyer I would recommend meeting with one to determine if there is any way to patent your program. You then need to document this program and begin to create some sort of ad campaign utilizing flyers and posters.
As far as marketing ideas go you need to get a doctor or group of health professionals to back this plan. Once you have done that I suggest contacting all of the different types of Diabete foundations. Then start to inform doctor associations about this incredible new plan.
What exactly is your goal with all this? I assume you would like to sell the plan?
Here are some marketing tips on a budget:
Until I know more of what you intend to do with this or how you anticipate to make money it is hard to recommend marketing techniques. Check out the source below for more business help.
Get the doctor to endorse the program; market the program to hospitals, clinics and other facilities that are connected to weight loss (like diet/health food stores). Also, don’t be afraid to approach schools and universities. Set up your website and provide plenty of proof. Write a book.
At the patent office – quick before your doctor beats you to it.